Starting as a touring musician in his teens—performing at venues like Radio City Music Hall and appearing on MTV—Matty eventually found his way into the studio, where high-profile commercial audio work and educational branded content quickly established him as a respected voice in the national music scene. In 2008, he founded 825 Records, an artist incubator and full-service audio/visual production company.

Using 825 as a vehicle to build complete sonic and visual ecosystems, his collaborative work—shaped early on through mentors in press and advertising—has spanned creative disciplines for over two decades: from original music and editing for Super Bowl and internationally broadcast commercials, to directing indie music videos and developing dynamic press campaigns for global brands.

Matty brings an old-school creative sensibility into modern systems, content, and brand strategy. His work lives at the intersection of storytelling, taste, and creative direction—helping ideas evolve into fully realized brands, campaigns, and experiences, whether at the big-picture level or through hands-on technical execution at any stage.

Brooklyn-born and now based in South Florida, Matty returned to school in his 30s to study psychology through the lens of human behavior, marketing, and plant medicine. He's endlessly curious, obsessed with emerging technology, and always experimenting with fresh ideas.